1. Introduction

This Privacy Policy describes how Hakon Ltd. (trading as Håkon Design + Build), hereafter referred to as “Hakon”, “we”, “us”, or “our”, collects, uses, and protects your personal data. We are committed to safeguarding your privacy and ensuring that your personal information is handled in a safe and responsible manner. This policy is issued in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, as amended by the Data Use and Access Act 2025.
This policy applies to all personal data collected through our website (hakon.co.uk), via email, telephone, in person, or through any other means in the course of our business operations. It explains your rights regarding your personal data and how the law protects you.
By providing your personal data to us, you acknowledge that you have read and understood this Privacy Policy. If you provide us with personal data about another person, you are responsible for ensuring that they are aware of the content of this Privacy Policy.

2. Who We Are

For the purpose of the UK GDPR, the data controller is:
Hakon Ltd.
•Trading Name: Håkon Design + Build
•Company Number: 8518478
•VAT Number: 248 889 535
•Registered Address: New Milton, Hampshire, UK
If you have any questions about this privacy policy or our data protection practices, please contact us at:
•Email:
•Phone: 07912 360 204 or 0330 088 3195
As a small to medium-sized enterprise, Hakon is not required to appoint a formal Data Protection Officer (DPO). However, we have designated a person responsible for overseeing data protection matters. Any inquiries can be directed to the contact details above.

3. The Data We Collect About You

We may collect, use, store, and transfer different kinds of personal data about you, which we have grouped together as follows:
Data Category
Examples of Data Collected
Identity Data
First name, last name, title.
Contact Data
Billing address, delivery address, email address, telephone numbers.
Project Data
Information about your property, project requirements, plans, and specifications.
Financial Data
Bank account and payment card details (processed through secure third-party payment gateways).
Transaction Data
Details about payments to and from you and other details of products and services you have purchased from us.
Technical Data
Internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
Usage Data
Information about how you use our website, products, and services. This includes information collected through cookies.
Marketing and Communications Data
Your preferences in receiving marketing from us and our third parties and your communication preferences.
We collect this information in the following ways:
•Direct interactions: You may give us your Identity, Contact, and Project Data by filling in forms on our website (e.g., the contact form), or by corresponding with us by post, phone, email, or otherwise.
•Automated technologies or interactions: As you interact with our website, we may automatically collect Technical Data about your equipment, browsing actions, and patterns. We collect this personal data by using cookies and other similar technologies.
•Third parties or publicly available sources: We may receive personal data about you from various third parties and public sources such as analytics providers (e.g., Google), advertising networks, and search information providers.

4. How We Use Your Personal Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:
•To perform a contract: Where we need to perform the contract we are about to enter into or have entered into with you (e.g., to provide you with a quote or to carry out a construction project).
•Legitimate interests: Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
•Legal obligation: Where we need to comply with a legal or regulatory obligation.
•Consent: Where you have given us your explicit consent to do so (e.g., for marketing purposes).

Purposes for Which We Will Use Your Personal Data

Purpose/Activity
Type of Data
Lawful Basis for Processing
To register you as a new customer
Identity, Contact
Performance of a contract with you
To process and deliver your project, including managing payments, fees, and charges
Identity, Contact, Project, Financial, Transaction
Performance of a contract with you; Legitimate interests (to recover debts due to us)
To manage our relationship with you, which will include notifying you about changes to our terms or privacy policy
Identity, Contact, Marketing and Communications
Performance of a contract with you; Legal obligation; Legitimate interests (to keep our records updated)
To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting, and hosting of data)
Identity, Contact, Technical
Legal obligation; Legitimate interests (for running our business, provision of administration and IT services, network security)
To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you
Identity, Contact, Usage, Marketing and Communications, Technical
Legitimate interests (to study how customers use our products/services, to develop them, to grow our business and to inform our marketing strategy)
To use data analytics to improve our website, products/services, marketing, customer relationships, and experiences
Technical, Usage
Legitimate interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy)
To make suggestions and recommendations to you about goods or services that may be of interest to you
Identity, Contact, Technical, Usage, Marketing and Communications
Legitimate interests (to develop our products/services and grow our business)

Marketing

We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising. We will get your express opt-in consent before we share your personal data with any third party for marketing purposes.
You can ask us to stop sending you marketing messages at any time by following the opt-out links on any marketing message sent to you or by contacting us at any time.

Cookies

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. For detailed information on the cookies we use and the purposes for which we use them, please see our Cookie Policy [NOTE: A separate Cookie Policy document is recommended].

5. Who We Share Your Data With

We may have to share your personal data with the parties set out below for the purposes set out in the table in section 4 above:
•Internal Third Parties: Other companies in the Hakon Group acting as joint controllers or processors and who are based in the UK and provide IT and system administration services and undertake leadership reporting.
•External Third Parties:
•Service providers acting as processors who provide IT and system administration services.
•Professional advisers acting as processors or joint controllers including lawyers, bankers, auditors, and insurers who provide consultancy, banking, legal, insurance, and accounting services.
•HM Revenue & Customs, regulators, and other authorities acting as processors or joint controllers based in the United Kingdom who require reporting of processing activities in certain circumstances.
•Sub-contractors and suppliers who are essential for the delivery of our services.
•Third parties to whom we may choose to sell, transfer, or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy policy.
We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

6. International Transfers

We do not transfer your personal data outside the United Kingdom (UK).
If we were to transfer your data out of the UK, we would ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:
•We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data.
•Where we use certain service providers, we may use specific contracts approved for use in the UK which give personal data the same protection it has in the UK.

7. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way, altered, or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

8. Data Retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.
By law, we have to keep basic information about our customers (including Contact, Identity, Financial, and Transaction Data) for six years after they cease being customers for tax purposes.
In some circumstances, you can ask us to delete your data: see your legal rights below for further information.

9. Your Legal Rights

Under certain circumstances, you have rights under data protection laws in relation to your personal data. These include the right to:
•Request access to your personal data.
•Request correction of your personal data.
•Request erasure of your personal data.
•Object to processing of your personal data.
•Request restriction of processing of your personal data.
•Request the transfer of your personal data.
•Right to withdraw consent.
You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive, or excessive. Alternatively, we may refuse to comply with your request in these circumstances.
We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it.

10. Right to Lodge a Complaint

You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance.

11. Changes to This Privacy Policy

We keep our privacy policy under regular review. This version was last updated on the date shown above. Any changes we may make to our privacy policy in the future will be posted on this page and, where appropriate, notified to you by e-mail.